A group of sixth form students at Woodbridge School have been setting the business world alight with their innovative ideas to create plastic free dog products. The project is part of the nationwide Young Enterprise scheme which sees Year 12 students across the country set up their own small businesses. After some lengthy research, this savvy young team noticed that almost all the products in the pet industry are made from plastic, therefore they decided to create eco-friendly and organic, hemp dog products and the brand D.O.G was born…!.
D.O.G. stands for Durable. Organic. Green. – a simple and catchy name conveying that all important environmental message behind the company’s plastic-free products for pets, which include a fantastic dog slip lead. Lucy Hudson, one of the students tell us a bit more about it….
“We have strived to create sustainable, organic and biodegradable products. Our company’s aim is to reduce the use of non-biodegradable plastics in the pet industry, because in recent years an increase in using unsustainable plastic has meant that 50% of plastic used is thrown away after one use and a shocking 91% is not recycled at all. Because the health of our beloved pets depends so much on the environment that surrounds them, we decided that this is the area to target. All of our products are made from Hemp rope, and then hand-crafted in the UK into our various products. We add our own personal touch to all our products, for example, our premium dog lead features a hand-stitched upcycled upholstery leather handle, stitched by ourselves. At the moment, we sell leads, collars and chews – all of which are also packaged using recycled, biodegradable materials.”
The Woodbridge School students have had huge success with their doggy delights and have been selling their products at school and to the general public, most recently they attended our first ever Woofers Winter Walk and feedback on their idea was hugely positive. The D.O.G. team have also become a regular fixture at the weekly Woodbridge market and are now in the process of searching for potential pet retailer stockists.
Look our for their stand at Suffolk Dog Day on Sunday 28th July – their products really are worth investing in!
If you’re interested in any of their products, or you would like to hear more about the project, please do get in touch or find them on social media.